Promoting civility and understanding at Holocaust Museum Houston.
Using the lessons of the Holocaust and other genocides, Holocaust Museum Houston teaches the dangers of hatred, prejudice, and apathy. In 2017, the Museum announced their plans to expand their existing building to more than double its original size—making it the nation’s fourth-largest Holocaust Museum. Two years later, Holocaust Museum Houston opens its doors to its newly-expanded facility, fully bilingual in both English and Spanish.
To promote the grand opening of Holocaust Museum Houston’s Lester and Sue Smith Campus, VISION worked alongside Deutser to create a series of English and Spanish broadcast commercial spots featuring hand-drawn animations from the Museum’s new branding campaign to showcase the importance of the Museum mission to promote civility and understanding.