Houston Ballet’s Coppélia

Bringing a storybook to life with 3D animation.

As the fourth largest ballet company in the United States, Houston Ballet has been a pillar of the Houston arts scene since 1969. Houston Ballet performs a wide variety of ballets that inspire a lasting love and appreciation for dance.
After a 12-year hiatus, Houston Ballet brought back crowd favorite, Coppélia, for the 2018-2019 season. An enchanting ballet full of humor and pure delight, Houston Ballet wanted to capture the essence of Coppélia to entice audiences to fill the seats of the theater with a whimsical commercial campaign.

To accomplish this, Deutser partnered with VISION to bring this storybook tale to life with hand-drawn illustration, stop-motion, and 3D animation to promote this family-friendly ballet and help the arts live ON in Houston.